Month: February 2024

Using lookalike audiences in paid social media campaigns is a powerful strategy for reaching new users who share similar characteristics and behaviors with your existing customers or followers. By utilizing lookalike audiences, the best social media agency Dubai can expand their reach, increase brand awareness, and drive conversions more effectively. Understand lookalike audiences: Lookalike audiences are groups of users who closely resemble your existing customers or followers based on attributes such as demographics, interests, behaviors,…